Word of POD

Coloured pencil drawing of a dried-up bean pod with two mottled beige and purple beans

My Amazon sales for the month of December came through yesterday. While the numbers are nothing to shout about (the profit I make on each copy is somewhere between 6p and 40p) I’m pleased anyway.

There’s something about the concept of print-on-demand that I find absolutely thrilling. Somebody, somewhere, liked the idea of my book enough to bring a whole new copy into being. It’s like my own act of creation, in getting the wretched thing down in words, in miniature. Apart from The Real World sales, there are now two more copies of Speak Its Name (plus one I already knew about) and one more of A Spoke In The Wheel than there were at the end of November. (Incidentally, I’ve just noticed that the latter is down to £8.15 on Amazon.)

Ebook sales don’t feel quite the same, even though it’s the same principle: a person spends money to create a new copy. Even though I make more money off them. Even though I read plenty of ebooks myself. Part of it’s the fact that Smashwords notifies me of purchases immediately – always a delightful surprise, of course, but I also enjoy the anticipation of waiting for the report to come in to see how many paperbacks I’ve sold this month.

Part of it’s a (possibly unfounded) sense that a paperback purchase has a longer tail than an ebook. While it’s arguably easier to share an ebook than a hard copy (all you do is forward the email with the attachment), and while I’ve become more willing to buy books on the strength of seeing a recommendation on the internet, you don’t get that same thing of seeing a book on someone else’s shelves or table, picking it up, flicking through it or devouring it, borrowing it or buying your own…

A paperback copy might end up on a shelf in a charity shop or at a railway station, might be picked up by someone who’s never heard of me. Yes, part of it’s that intoxicating element of chance.

But mostly it’s knowing that several separate people have held in their hands, are perhaps reading at this very moment, books that didn’t physically exist six weeks ago. I hope they’re enjoying them.

Ebooks!

Kobo ebook reader showing the first page of 'The Real World'

I am not a particularly patient person. I’m also not particularly fond of hassling people. You can imagine, therefore, my state of mind over this past week, waiting for Lulu customer service to tell me what the hell was wrong with my book and why it wasn’t showing up anywhere except Lulu. (At least it’s been a distraction from the US election, which has also had a certain ‘hurry up and wait’ quality to it. US friends, you have my deep respect. When there are elections on over here, I usually go to bed half an hour after polls close so that I can face whatever joy or gloom the morning might bring on a decent night’s sleep. I don’t know how I’d have coped with this endless election week that you’ve had to go through.)

Well, I got a reasonably helpful response from one person. I acted on their suggestions and uploaded the new file. It took me a while to get the thing to recognise that this was a new submission. It gave me an ‘Error approving your project for distribution’ message within a minute. It did not tell me why. Nor did customer service.

Lather, rinse, repeat. Lulu kept spitting the book back at me, giving me no indication as to what might have failed. Yesterday I gave up, retired the ebook from Lulu, and made myself an account on Smashwords instead. Smashwords also kept spitting the book back at me, but it did tell me that it didn’t like my numbered lists.

There are no numbered lists in The Real World.

This was almost as frustrating, but I eventually tracked the problem down to the chapter headings. By this point it was getting on for midnight, so I gave up and went to bed.

This morning I deleted all the chapter headings, put them all back in as body text, and made a hyperlinked table of contents with my own fair hands. And here we go.

It’s now waiting for manual review, which won’t happen over the weekend, but my hope is that it’ll be fairly quick next week. And if there still are any problems with the file then at least a manual reviewer will be able to tell me what they are. If not, it should then start filtering out to more mainstream suppliers.

I should say at this point that Amazon won’t be one of those, unless I manage to sell seriously vast numbers through Smashwords. So I need to work out what to do about that. The MOBI is available from Smashwords in the meantime, and the paperback is staying on Amazon.

The great irony is that I got everything done – or so I thought – in September, and then sat on it to give it a chance to get through the distribution channels.

Well, look, you’d have thought so too if your book had been sitting there all that time with a little message saying ‘Your project has been approved for distribution’. It’s only since I started asking politely why it wasn’t showing on any of the other platforms, and why, come to that, both the other two had started falling off, that the ‘Error approving your project for distribution’ message appeared.

Now I need to work out what to do next. I’ll probably move the other ebooks over to Smashwords too, beginning with Speak Its Name. I also need to work out how I feel about Kindle Direct: i.e. whether I think I’ll sell enough ebooks through Amazon, given the fact that Smashwords does a decent MOBI file, to make it worth getting my head round it. (I’d be interested to hear from Kindle owners on this, though I make no promises.) But this is not a decision to make before I’ve had a cup of coffee. I’m off to make one now. In the meantime, here’s The Real World.

Heading vaguely in the direction of a launch

Cardboard box containing a stack of paperback copies of 'The Real World'

It’s almost a month since I uploaded the finalised files for The Real World. The wheels are turning, and, though I’m never quite confident that the book is going to appear on the sites I want it to until it, you know, appears on the sites I want it to, I think it’s all heading in the right direction.

I’ve approached some bloggers and reviewers, some of whom have previously enjoyed Speak Its Name, and some who I’ve only recently come across. And apart from that, I’ve just got to hurry up and wait.

In the meantime…

… I’ve put an extract – the first thousand words or so – up. Find it here.

… I’m going to be having a launch party over on Facebook. Time: 8.30pm GMT. Date: 2 November 2020. I’ll be reading a bit (the awkward party scene seems appropriate) and answering some questions. Bring your own fizz and canapés. And questions. RSVP here.

… I’m doing a giveaway of some ebook copies over at LibraryThing. Scroll about half way down this page to find it.

Annoying pricing news

Corner bookshelf stacked with books

I’m sorry to say that the prices of Lulu’s paperback books have gone up quite a lot. I’d intended to price The Real World at £8.99, the same as the other two, but I find upon uploading the file that it won’t let me put it on at anything under £13.06. Which is a silly price, liable to change with exchange rates. And it’s a bit demoralising for me not to be paid anything at all, so I’m afraid that when it appears it’ll be £13.99.

Worse news: the other two books will also have to go up, because the current cover price isn’t covering the printing and distributor costs. (This might explain why I don’t seem to have been paid for any Amazon sales recently.) Oh, well: I suppose I was making new covers anyway (a complete redesign for Speak Its Name, and adding an award badge to A Spoke In The Wheel) – so I might as well add the updated prices.

I do understand that there’s a pandemic on, and no doubt printers’ costs have gone up the same as everything else, but I feel that fourteen quid is a bit steep for a paperback myself. So I’m going to knock another quid off the price of the ebook. I also understand that ebooks don’t work for everybody, and fourteen quid is still a bit steep for a paperback. If you’re not in a hurry, it’s worth waiting for Lulu to do a 10% or 15% off promotion, which happens quite frequently (though you may still get dinged on the postage). If you’re really not in a hurry, Amazon occasionally makes substantial reductions on POD paperbacks (I note for the benefit of fellow Clorinda Cathcart fans that A Man of Independent Mind is currently down to £3.37, for example) but I can discern no rhyme or reason to this, and it may never happen to any given book.

I’ve no desire to set myself up as a bookshop, but in exceptional circumstances I’ll consider supplying the paperback at [cost price] + [postage and packing]. If, when the time comes, you’re someone for whom the difference between £8.99 and £13.99 is really quite a big one, drop me an email and I’ll see what I can do.

In the meantime, you can find a number of free reads (and listens!) linked from the menu at the top of this site, and there are a couple of exclusive ones available if you sign up to my newsletter. Which I really must get round to sending, as I have a couple of things to announce…

How much is an honest review worth?

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There’s been some discussion recently about the fact that Publishers Weekly is now offering paid reviews to self-published authors – for $399 a pop.

No, I haven’t mislaid a decimal place. Four hundred – as near as damn it – American dollars.

As I remarked on Twitter, for that sort of money I’d expect wing walkers, and a solo extolling the merits of my book at the Last Night of the Proms.

Now, there are various schools of thought around paid-for reviews. I don’t buy reviews myself (except that one time when it was a friend trying to get a service off the ground), and, from the other side of the counter, I’ve recently resolved only to review books that I’ve bought with my own money. (Because a refusal often offends, but not nearly so much as the bad review that you would otherwise be posting.)

Actually, I do believe that most book bloggers are basically honest, and tend to say nothing at all if they can’t say anything nice. I’d recommend this pair of posts from Jo Linsdell and Lovely Audiobooks which debunks the myth that book bloggers are all rolling in free money. Which is hardly surprising, when most of them don’t charge.

And that’s the thing: whichever way you slice it, $399 is a lot of money. Do I believe that I’d get an honest review for $399? Perhaps. Do I believe that anyone else would believe it was an honest review? Perhaps not. To be blunt, the more an author spends on a review, the more flattering everyone else (and perhaps the author too) expects it to be.

But I think that what’s going on here is slightly more than paying for a book review (you can get them a lot cheaper on Reedsy or Fiverr or all sorts of other places, or so I understand) or even plain old advertising.

They’re selling credibility – or trying to. They’re offering you the chance to say, ‘This is my book, and a review of it has appeared in a Publishers’ Weekly supplement, therefore it must be good, right?’

The thing about credibility is that you can’t just rock up and buy it.  Sooner or later the reader is going to catch on to the fact that a Publishers’ Weekly review can be bought. Even if your book actually is as good as all that, the reader will look at some of the others (which, to be frank, are already looking a bit amateurish) and start to wonder… The lowest grade on offer is a C: that means that some truly terrible stuff is going to come out marked ‘average’.

You have to earn your credibility. And the way you earn it is by making your book good. As good as it possibly can be. Oh, it does appear that the review may include suggestions for things you could do better in the future. But you could spend your money on making your book good now, before you put it out into the world.

(The other thing about credibility is that it doesn’t, in itself, make any money. It takes credibility plus hard work. Actually, it’s mostly hard work.)

Here are some other things that a self-published author might – note, I don’t say should – do with $399:

  • get a really good cover… for the next few books
  • get a really good editor… for the next few books
  • get a really good typesetter, proofreader, publicist… oh, you get the idea
  • get really nice gin for the people who do those things for you but refuse actual payment
  • buy Facebook ads from here to kingdom come
  • buy a couple of dozen copies of the book from Amazon to push it up the sales rankings
  • buy a couple of dozen copies of the book and leave them on honesty bookshelves and railway station bookswaps (I have long wanted to do this, just for the hell of it)
  • go on a research trip for the next book
  • any other ideas?

I mean, don’t take financial advice from me. I’ve just spent a chunk of my most recent writing income on a rainbow skirt, but I think I’ll get a good deal more joy out of that. It cost me $35.00.

And yes, that decimal point is in the right place.

 

 

Quality, revisited

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Another day on Twitter (it’s just about bearable these days if you use Tweetdeck, I find), another free and frank exchange of views on the question of whether it’s fair to make a principle of not reading self-published books.

In one sense, it’s a pointless question. One can’t, and shouldn’t, force people to read books that they don’t want to read, and their reasons for not wanting to read them are surely their own business. But I do want to take issue with the underlying assumption that self-published books are necessarily terrible.

(Mandy Rice-Davies voice: Well, she would say that, wouldn’t she?)

I would not deny for one moment that there are many appalling self-published books in the world. Earlier this week I read this thread from a professional editor with fascinated, delighted, horror. But, as I said when I shared it, there are plenty of traditionally published books that I’ve judged ‘Not bad, but could have done with a thorough edit’, and a few ‘This was so bad I couldn’t finish it’, as well as a lot more ‘Couldn’t be bothered’. The worst book I’ve read recently came from a small press. It was dire. It didn’t know which genre it was trying to be, and the worldbuilding was cowboy builder work. Needed a very thorough edit. Nor are the production values necessarily any better in conventional publishing. I still remember this horror with a certain sense of disbelief.

Conversely, the professionalism of self-published authors like Jane Davis and Ankaret Wells results in absorbing, enjoyable books that I look forward to reading and re-reading. And I know from my own experience that the choice to self-publish grants the great gift of control. I don’t have to put up with a terrible cover or a phoned-in edit. The power to improve things is mine. I make a point of never putting a book out until it’s as good as I can possibly get it. Quality is a subjective thing, of course. But it is not my judgement alone that puts my first novel on a par with some of the best of my generation; it was that of three authors whose writing I admire and who are big names in literature. It wasn’t lack of quality that meant I couldn’t get it published conventionally; it was the fact that there wasn’t a significant market for it. Too gay for the Christian market; too Christian for anything else. (I suppose I could have tried Darton Longman Todd, but then I don’t know what they’d have done with a novel with basically no religious content the next time round.)

Extrapolate from that, and one surmises that there are plenty of very good books out there that aren’t being published traditionally, and likely never will be, because the subject or the style just isn’t ‘in’ at the moment, or because the current trend is for debuts and the author didn’t hit the big time on their first attempt. I’d rather have the option of reading them. And I’d rather not be the one who puts that restriction on my reading material.

We all have our petty preferences, our likes and dislikes, both justified and unjustified. (Personally I’ve developed a violent hatred for that brushstroke calligraphy font that’s everywhere at the moment. I dare say that either my hatred or the fad will die off sooner or later.)

There are millions upon millions of books out there, and no human lifetime is going to be long enough to read all of them. We all have to find our own ways of prioritising. No matter what that is, we will inevitably miss something that we would have loved if we’d just given it a chance. Avoid books with predominantly pink covers, on the grounds that you don’t like chick lit? Miss out on the grittiness of Dorothy Koomson and the psychological insight of Marian Keyes. (I’m serious. I don’t think I’ve ever read an unreliable narrator that worked better for me.)

No. I choose books to read based on whether the subject matter interests me, what my friends are reading, and, above all, whether I like the writing style. And, as another Twitter self-publisher pointed out, that’s very easy to find out with a look inside, or, indeed, the ‘Look Inside’ feature.

If someone else’s chosen method of prioritsation is to exclude self-published works, then that’s up to them. But I will maintain for as long as I’m reading that it’s by no means a reliable filter for quality.

The Selfies Award: congratulations to Jane Davis

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Yesterday I attended the London Book Fair for the first time ever, thanks to BookBrunch, who provided free tickets to everyone on the Selfies Award shortlist. In the morning I spoke as part of a panel of four on the experience of self-publishing; then I met up with a friend and we went out along a very wet Kensington High Street to get some lunch and agree that the whole thing was very impressive but a bit overwhelming, and then I was back in time to wander around the fair a bit more before the awards ceremony.

The Selfies Award went to Jane Davis for Smash All The Windows (just under my arm in the picture), and it’s very well deserved. I can’t think of anyone who puts more work into making self-published books into a really high quality product, or, for that matter, anyone who does so much to support and encourage other authors in the field. Congratulations, Jane!

At the London Book Fair today

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I’m very excited (and a little bit apprehensive) to be attending the London Book Fair today. If you’re going, you can see me…

… talking about The Self-Publishing Experience, where I’ll be on a panel with some of the other authors on The Selfies shortlist, at 9.45am.

… discovering who’s won the first ever Selfies Award, at 4.30pm.

Both those events are in the Author HQ.

Outside those times, I’ll probably be wandering around bemusedly or looking for a cup of coffee.

March is for indies*

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Indieathon is back! This time it’s being organised by Ninja Book Box, who have a Youtube video about it here, and takes place over a week (8th-15th March) rather than a month. (Last time round I only found out about it halfway through March, so this is less of an adjustment than one might think.)

Anyway, I’m planning to join in, in a somewhat desultory way – by which I mean that I’ll be reading a little bit more than usual for a not-writing fortnight, and what I read will come from independent publishers and self-publishers, and will appear in due course as an #indiechallenge review.

The picture might look like one of those carefully curated TBR piles, but it’s really just a collection of books that I’ve been meaning to get around to reading that happened to be in an accessible place on the bookshelves. I need to check some of them to make sure that they really are independent publishers, and not just some imprint of one of the Big Five. And of course The Art of Lent is going to take me rather more than a week, otherwise there isn’t really much point to it.

Also in the middle of that week is the London Book Fair, which I will be attending courtesy of my Selfies Award shortlisting. The awards ceremony is in the afternoon of Tuesday 12th March, and I may also be appearing on a panel in the morning, talking about ‘the joys and perils of self-publishing’, in the morning. Both events are in the Author HQ.

 

*Now is probably not the moment to confess that I’ve always found the term ‘indie’ insufferably twee, is it? Oh well. There isn’t really anything else that covers ‘self-publishers, plus independent-but-not-necessarily-small-presses’, and ‘independent’ would sound insufferably pompous.

Three good things

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Well, after a winter that I’ll freely admit has been a bit of a slog in terms of writing, I’ve got three pieces of good news to share this week.

The Selfies

I’m very pleased to announce that A Spoke In The Wheel appears on the first ever shortlist for The Selfies Award. Self-publishing can get you second-guessing yourself and your work, and it’s such a delight to have the quality of your work recognised. Kudos to BookBrunch for establishing this award.

I’d also like to say how good it is to be part of the self-publishing community. All eight women on the shortlist seem to be as pleased for each other as they are for themselves! I’m really looking forward to meeting them at the awards ceremony.

Rainbow Bouquet

My short story Stronger Than Death appears in Rainbow Bouquet, a Valentine’s anthology from Manifold Press.

Cecily Strangways could never see ghosts – until she became one herself. Now, three hundred and fifty years later, she’s got to find some way of saving the family home from being turned into offices – and persuade the Grey Lady to help her.

The other stories in the anthology also look like a lot of fun! You can pre-order it at Amazon.co.uk, Amazon.com, and Smashwords.

Lesbian History Motif Podcast

You’ll have to wait a bit longer for this one, but I’ve also got a short story lined up for the Lesbian History Motif Podcast’s fiction series. Again, the rest of the table of contents looks very intriguing as well.

In The Mermaid, a farmer’s daughter on the treacherous south-west coast of the Isle of Wight finds unexpected treasure in a shipwreck. But someone else thinks it belongs to him…